Nirvik Singh

Nirvik Singh is the Chairman of Hype Luxury, where he oversees strategy and business partnerships and works closely with the CEO and executive team.

Nirvik is a global business leader with four decades of experience across five continents, advising some of the world's largest companies including Procter & Gamble, Coca-Cola, Volvo, BAT, and Haleon. He served most recently as Global Chief Operating Officer and President International of Grey Group, with profit-and-loss responsibility spanning Asia Pacific, the Middle East, Africa, Europe, and Latin America. Over more than three decades with the network, he served as Chairman & CEO of Grey Group Asia Pacific, Middle East and Africa, and led WPP/Grey acquisitions across China, India, Thailand, the UAE, and South Africa.

Nirvik is Non-Executive Chairman of Shoppers Stop, India's largest department store chain, and serves as Non-Executive Director of S4Capital in the United Kingdom, where he chairs the Nominations and Remuneration Committee, and as an Independent Director of Gulf Oil India. He previously served as Non-Executive Chairman of Raymond Apparel Limited.

He has been profiled by the BBC, CNBC Asia, The Wall Street Journal, and The Economic Times. He received India's Bharat Nirman Ratan Award in 2015 and the Hind Ratan Award in 2018, and was named Best Advertising CEO, Asia Pacific by Campaign Magazine in 2020.

Nirvik began his career with Lipton India, a Unilever company, and holds a Bachelor of Commerce from St. Xavier's College. He is based in Dubai.